Friday, April 14, 2006

The Cross, the Price

The Cross, the Price

"The cross cannot be defeated, for it is Defeat."
-- G. K. Chesterton, The Ball and the Cross

"The cross is arguably the best-known brand logo
in the entire world."
-- Marilyn Baxter, Executive of Saatchi and Saatchi, advertisers
(as quoted in a local paper)


Thánh Giá là giá.
The Holy Cross is the cost
Jesus paid to gain the lost.
Reach out your hand, touch the wood.

Jews and Romans wrought the plan:
"Crucify!" "Behold the Man!"
"Break not one lamb's bone."
"The Pierced One shall be known."

Thánh Giá là giá.
The Holy Cross is the cost
Jesus paid to gain the lost.
Reach out your hand, touch the wood.

Ðú'c Me Maria
Her Majesty Mother Mary
Ratified the Father's will
Permitted them to kill.

Thánh Giá là giá.
The Holy Cross is the cost
Jesus paid to gain the lost.
Reach out your hand, touch the wood.

The fruit once hung upon the tree
A hand reached out; the hand was free.
Now the hand, held by a nail,
Gave new Fruit which cannot fail.

Thánh Giá là giá.
The Holy Cross is the cost
Jesus paid to gain the lost.
Reach out your hand, touch the wood.

Then Rome revealed the God-man's heart;
The final sword broke hers apart;
And tore across the secret veil
So Death – defeat itself – did fail.

Thánh Giá là giá.
The Holy Cross is the cost
Jesus paid to gain the lost.
Reach out your hand, touch the wood.

Lay Chúa! Xin Chúa! Thu'o'ng xot chung con!
Oh Lord! We beg you, Lord! Have mercy on us, your many children!


This was made Holy Saturday, April 15, 1995. The language is Vietnamese; in each case the following line gives the translation.
--Dr. Thursday

1 Comments:

At 21 April, 2006 13:54, Blogger Pasky said...

"The cross is arguably the best-known brand logo
in the entire world."
-- Marilyn Baxter, Executive of Saatchi and Saatchi, advertisers
(as quoted in a local paper)


I wonder if the above ad agency (who I specifically remember encoding tapes from) realizes their 'message' was at one point sent to the public via subsidiarity?

 

Post a Comment

<< Home